You could say Lanette Fidrych is a doggone good businesswoman. She's the founder and owner of Cycle Dog, an environmentally friendly dog products business. The Portland, Oregon, based company makes dog collars, leashes and other items using recycled bicycle tire inner tubes. "I have always been an avid bike rider and I unfortunately got a lot of flat tires and I didn't want to throw the tubes away," she says. "So I made collars and leashes for my dogs."
Fidrych had been making her products for a few months and giving them to friends when a couple of stores started calling and asking if they could stock her items. "At that point I was like, ah ha, I actually have a product here," she says. "Within about four months of starting the company, I quit my job at Nike and went for it full-time." That was back in 2009.
The company has a line of collars that uses their custom designed latch lock buckle that looks like a mini seat belt. And their collars and leashes have what they call a "pup top," which is a bottle opener. "You can open a bottle right on your dog's collar while your dog is wearing the collar and it's just a really fun feature," Fidrych says. "You'd be surprised how often you use it."
"It's really important for us to use inner tubes because there's over a billion tubes made every year and most of those tubes go into a landfill." Fidrych says. "I see the future of Cycle Dog as being the earth friendly solution for people and their pets," she says. "We really have a focus on finding new products and new solutions for people really trying to reduce their carbon paw print."