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Weekend Express with Lynn Smith

Fast-paced look at the day's essential news and buzz-worthy stories

Essence launches social media campaign #heisnotasuspect

  • The magazine's campaign is meant to challenge negative images of black men
  • Essence's deputy editor Dawnie Walton explains

In the wake of the George Zimmerman not guilty verdict, many people have spoken out about whether race played a factor in Trayvon Martin's death. Essence Magazine recently launched a new social media campaign geared at changing the perceptions of black males. Using the hashtag #heisnotasuspect, readers have been encouraged to submit photos of the black men in their lives.

Essence's deputy editor Dawnie Walton spoke to Lynn Berry about the campaign and what the magazine hopes to achieve through its efforts.

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