Sizzling:  Rutgers Trial  |  Teary-eyed Kristen Wiig graduates from 'SNL'  |  Joplin Rebuilds  |  What gave Robin Meade panic attacks?  |  Must-see: 6 pics of the solar eclipse
Super Bowl | See all 29 items

$20 Super Bowl ad earns creator $1 million

By Jeff Fischel
updated 12:50 PM EST, Mon February 06, 2012
NEED TO KNOW
  • Doritos' 'Man's Best Friend' ad finished on top of USA Today's Super Bowl Ad Meter
  • Creator gets a check from Doritos' parent company for $1 million
  • The commercial cost him $20 to make

Copy the text below to embed this video on your webpage:

Close
embed

A Super Bowl commercial that cost $20 to make turned out to be worth $1 million.

According to USA Today’s Super Bowl Ad Meter, the most popular ad was the Doritos “Man’s Best Friend” commercial. In it, a dog bribes a man to keep quiet about what happened to the man’s cat. Apparently, people dig the dark humor.

The ad cost $20 to make. Talk about a great investment! The creator, Jonathan Friedman, got $1 million from Frito-Lay North America for finishing on top of the Super Bowl Ad Meter.

Friedman paid a visit to HLN's "Morning Express with Robin Meade" to talk about winning.

Join the conversation...

HLNtv.com welcomes a lively and courteous discussion as long as you follow the Rules of Conduct set forth in our Terms of Service. Comments are not pre-screened before they post. You agree that anything you post may be used, along with your name and profile picture, in accordance with our Privacy Policy and the license you have granted pursuant to our Terms of Service.

Advertisement