The color experts at Pantone have named “Marsala” as the Color of the Year for 2015. The self-proclaimed “authority on color” company says this reddish-brown tone “emanate[s] a sophisticated, natural earthiness.”
For more than a decade, Pantone has hosted super-secret meetings with bright people to decide the color of the year, and the hues are seen as a reflection of the times -- if we're sad, do we need to be uplifted? If we're prosperous, should we be celebrated?
Above, a breakdown of Pantone's rainbow timeline, along with the reasoning for the selection from the accompanying press releases. Yep, it seems the Pantone people have been trying to cheer us up for a LONG time.