One fashion blogger has declared an online boycott against Target due to a new fashion line that does not carry plus-sizing.
Chastity Garner, the 30-year-old author behind Garnerstyle: The Curvy Girl Guide, laid it all out in an August 14 post on her blog. She wrote, "Year after year, season after season, you put out these gorgeous designer collections and you almost never include a plus range. Every time each of these collections is about to be released it feels like a slap in the face. To add insult to injury, over 6 months ago, you took most of your plus size clothing out of the store, promising me something new and improved and that has yet to happen. I’ve been in this abusive relationship with you for far too long. I can’t do this anymore. I will be personally boycotting Target altogether. No more housewares, grocery shopping, electronics...nothing. I’m done. "
The collection she refers to, Altuzarra for Target, is slated to launch in the UK on September 14. The options range between $17.99 and $89.99, an affordable price point for a high-end designer's clothing -- but it does not come in plus sizes.
Using the hashtag #boycottingtarget, Garner took to Twitter to seek support and rally the troops. And they were waiting.
Target spokesperson Joshua Thomas gave a statement to HLN, saying they were looking into adding plus-sizing to their designer collections.
"At Target, we aim to offer great style at affordable prices for everyone. We value and appreciate our guests’ feedback and apologize if we’ve let them down. We recognize the importance of the Plus category. Currently, we offer Plus styles in our stores and online. We’re also working on a new Plus line that will launch in early 2015. As for our limited-edition collections, we appreciate the opportunity to hear from our guests. Offering Plus in our limited-edition collections is on our radar and something we’re planning to explore," the statement reads.
Garner told HLN in a phone interview that finding attractive plus-size clothing has been an issue for her all her life, starting when she was a teen.
"When I was 16, I would wear boys clothing, as it was preferable to the options for plus-size women at that time," she said.
While Garner says that she believes that not all designer collections translate up to larger sizes perfectly, the Altuzarra line looks to her as if it would have. She named Lord and Taylor as a pick she really likes for plus-sizes, describing it as "a plus selection that doesn't look like an afterthought."
And when it comes to what other women who feel retailers don't cater to plus-sized customers can do, Garner says the solution is simple.
"Speaking with your money is one of the most powerful forms of protest," she told HLN. "We want to buy clothes and look on-trend. We don't want to wait to get down to a size 10 to be able to do that."