Watch: Kanye's 'Disruptive' acceptance speech

  • Kanye West and producer Rick Rubin win a Disruptive Innovation Award for reviving the 808 drum machine
  • Sadly, they couldn't make it out to the actual award ceremony, so they sent in a unique video instead
Watch: Kanye's 'Disruptive' acceptance speech

Kanye West and Rick Rubin were slated to accept an award at this year's Tribeca Disruptive Innovation Awards on behalf of the Roland TR-808 drum machine, which they used for Kanye's latest studio album: "Yeezus."

But since the duo couldn't make it to NYC, famed music video director Mark Romanek put together a unique acceptance video on their behalf. Now, that's what we call "Disruptive!" 


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