Early Thursday morning, Team Snapchat delivered its answer to Vine and Instagram Video: Snapchat Stories.
Introduced via the company’s blog in conjunction with a series of videos featuring indie bands Goldroom, Smallpools and Guards, Team Snapchat describes Stories as “a totally new way to share your day with friends -- or everyone. It’s fun and ephemeral, just like Snapchat.”
The new feature allows users to compile multiple short clips into a narrative that will live for 24 hours next to their names and will be viewable to all Snapchat friends (and you can see who has viewed your story).
Some users were curious and excited to play with the new feature:
Not all Snapchatters are digging the change, though -- more than a few dissenters took to Twitter to voice their concerns:
Addressing what some apparently feel is a confusing premise, Team Snapchat says in a blog post, “Playing with Stories is the best way to understand it.”
What do you think about the new feature? Will you use it?