1 in 7 humans will be on Facebook by August

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  • Study says growth to come from international users
  • Social networking site debuts new 'Listen With' button
1 in 7 humans will be on Facebook by August

One billion served.

This isn’t about McDonalds: That's the number of members Facebook is projected to reach in August, a new study says.

Since its 2004 launch, the social networking site has rolled out numerous changes, including a Timeline feature in December and a brand new “Listen With” button Thursday, and its usage continues to climb. Currently the site has more than 800,000,000 members, according to reports.

A new study by web marketing and analytics site iCrossing, says the site will add its one billionth member this fall.

While the site remains popular in the United States, iCrossing attributes the growth to overseas accounts. “Facebook’s growth has slowed or stopped in many of its early adopting countries such as the U.S. and the U.K. However, developing countries such as India and Brazil have shown strong growth,” iCrossing said in blog post about the survey.

1 billion: Some perspective

There are around 7 billion people on the Earth, so that means by August, one in seven humans will be on Facebook.

If Facebook were a country, it would be the third most populous nation in the world, trailing only China and India.

$1 billion = Facebook's estimated revenue last year (Techcrunch has it even higher, at $1.6B)

One billion seconds add up to about 32 years. Going back in time, we’d end up in 1980 -- about four years before Facebook founder Mark Zuckerberg was even born.

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