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Kourtney K's next bundle of marketing joy

NEED TO KNOW
  • Mommy blogger weighs in on Kourtney Kardashian baby news
  • Kourtney launched her own mommy blog just before announcing pregnancy
  • Cathy Hale expects Kardashian's take on mothering to be 'entertaining'

Editor's Note: Cathy Hale blogs about motherhood at MommyQ.com. A self-proclaimed caffeine addict and cynic, Cathy says her blog offers moms a candid, yet humorous perspective about parenting and motherhood with a twist of celebrity gossip and splash of fashion news. The opinions expressed here are hers alone and don't represent those of HLNtv.com or any of its representatives.

No matter how much you boycott the Kardashians or how many petitions you sign, they just keep coming. And not only that, reproducing at a quick pace to ensure their continued world domination, um, I mean survival. On Wednesday, the eldest Kardashian, Kourtney, announced that she and Scott Disick -- America's favorite Vegas-loving, hair-slicking, baby daddy -- are expecting bambino numero dos.

Wait, what's that noise you're hearing? That would be the sound of "cha-ching" from Burberry, because they get to dress another designer-clad munchkin. Score!

Isn't it interesting how well-timed her baby news is? It's almost like her new pregnancy is part of the grand Kardashian marketing plan since she just launched a mom focused web series called Kourtney’s Mommy Blog at E! Online (the very company people have been petitioning to drop Kardashian nonsense.) I guess you aren't a legit mommy unless you have multiple kids, so why not add another one to the brood to validate your mommy blog? Perhaps. Then again, maybe this is all purely coincidence.  Either way, the news will certainly deflect attention from Kim's divorce drama. (You owe Kourt some props, Mr. Humphries.)

If you had that much money, how badly would you spoil your children? Kourtney has been quoted saying her sister's Kim's spending habits are "vulgar" and since she doesn't have as much money Kim, she spends it all on Mason and his future. I hope the word "future" equals "college fund" and not "tricked out Lamborghini." A net worth of $4 million can buy a lot of WeeGo bottles. From the wardrobe to the vacations to the standard of living and fame, can you imagine how it would impact your parenting? I'd like to think we'd all raise the exact same children on the inside; they'd just be outfitted in better clothes.

All kidding aside, I think Kourtney's perspective on motherhood times two will be highly entertaining. If you strip away the fame and the fortune, most moms tend to worry about the same kinds of issues as a parent, so it will be interesting to see those core hopes and concerns unfold on her mommy blog.

While most of us aren't overly concerned about how to dress our boys in pink clothes and prints -- which I do, by the way -- her fashion advice will not fall on deaf ears. Her fans will love hearing about the extravagant lifestyle she and her babies lead. And if Kourtney acts like Kourtney, putting all of her nurturing, goofy and loving 'momminess' on display, she'll strike a chord in moms everywhere and make a few life-long fans.

 

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